I saw a pretty cool idea in a short movie and the bike infrastructure in Boulder, CO. They call it Frieker. (Click here). Its a program to get more kids to ride their bikes to school. The program puts a computer chip in school kid's helmet. When the kids ride to school, they pass under a chip scanner that registers their ride. One participating kid at a school is randomly chosen to given $10 per week. There are year end prizes like iPods too.
Looking at their web site, Frieker is available to roll out to any school. Sounds cool.
Bikes Beat Metro in Copenhagen
5 years ago